Banner Default Image

How to write a great cover letter

Share this article

Adobe Stock 320608917

​A well-written cover letter is a vital part of any job application. While your CV outlines your skills and experience, your cover letter explains why you are applying and why you are a good fit for the role. For many employers in New Zealand, a strong cover letter can be the difference between being shortlisted and being overlooked.

A great cover letter should be clear, concise, and tailored to the specific role. It should be no longer than one page and written in professional, straightforward language. Rather than repeating your CV, use your cover letter to add context, highlight motivation, and demonstrate how your experience aligns with the employer’s needs.

Start With a Strong Introduction

Firstly, get the name of the person you are contacting and the job title correct as this shows effort and attention to detail. A confident opening sets the tone and shows the employer that your application is targeted, not generic.

Show How You’re a Good Fit

The middle section of your cover letter is where you add the most value. Focus on two or three key skills or experiences that directly match the job description. Use short examples to show how you’ve applied these skills in previous roles and the results you achieved. Employers want to see relevance, not long lists of responsibilities.

This section is also an opportunity to explain why you want to work for that organisation. Demonstrating genuine interest in the company, industry, or role helps employers see that you are motivated and engaged.

Finish With Confidence

Close your cover letter by reaffirming your interest in the role and thanking the employer for their time. Invite them to review your CV and express your willingness to discuss your application further in an interview. A polite, confident closing leaves a positive final impression.

Key Tips for Cover Letters
  • Tailor every cover letter to the role and employer

  • Keep the language professional, clear, and easy to read

  • Use examples that demonstrate impact, not just duties

  • Proofread carefully for spelling and grammar

A strong cover letter, combined with a well-written CV, gives you the best chance of securing interviews and progressing your career.

Jigsaw Staffing works closely with jobseekers across Tauranga, Hamilton, Rotorua and wider New Zealand.